Newsroom

Press releases.

News and announcements from Neighborhood Bitcoin: research findings, partnerships, and milestones, written for journalists and anyone following the story of everyday Bitcoin adoption.

August 2026Fireside chat

A fireside chat at PubKey DC

Bitcoin Policy Institute (Sam Lyman) and Cygnal joined us at PubKey in Washington, DC for a deep dive on the research: who is open to Bitcoin right now, the five concerns holding them back, and the language that changed their minds.

Watch the discussion

June 2026Research report

A National Research & Messaging Summary

Two national surveys (n=1,516 and n=1,832) and eight in-person focus groups on what actually moves people toward Bitcoin: the five concerns that matter, the nine messages that landed, and who should deliver them.

Read the summary

Coverage

In the press.

A note on the numbers: these releases lead with the final message-validation survey of 1,000 registered voters. Our own topline of 3,348 counts both national surveys together (n=1,516 and n=1,832) — 1,000 is the base sample of the second, before its 832-person oversample of non-owners. The research design has the full breakdown.

Bitcoin Policy Institute

The Bitcoin Messages that Resonate with Everyday Americans ↗

BPI’s own write-up of the research, from the team that ran the segmentation survey and the message testing with us.

AP · PR Newswire

New National Survey Identifies the Bitcoin Messages That Resonate With Everyday Americans ↗

The joint release from Bitcoin Policy Institute, Cygnal and Neighborhood Bitcoin: trusted friends, family and financial advisors as Bitcoin’s most effective messengers, plus the full quotes from Sam Lyman and Troy Cross.

Media inquiries

Working on a story about everyday Bitcoin adoption? We’re happy to share our research, data, and spokespeople.

Contact the press team